BNB Surges Past $900 After Binance-Franklin Templeton Tie-Up

• Binance’s native token experiences a record-breaking price surge.
• The partnership highlights the growing integration between traditional finance and blockchain.

On September 10, 2025, Binance’s native token, BNB, broke past the $900 mark, setting a new all-time high, as reported by CoinDesk. The sharp price increase coincided with a broader recovery in the altcoin market following the announcement of a groundbreaking partnership between Binance and Franklin Templeton. Franklin Templeton, a global asset management firm managing $1.6 trillion in assets, unveiled plans to collaborate with Binance to enhance the tokenization of financial assets.

The partnership will leverage Franklin Templeton's expertise in asset tokenization alongside Binance’s robust blockchain infrastructure to develop regulated, on-chain financial products. Roger Bayston, EVP and Head of Digital Assets for Franklin Templeton, shared his optimism about the collaboration, stating, “By working with Binance, we can deliver breakthrough products that meet the requirements of global capital markets and co-create the portfolios of the future.” This initiative underscores the growing intersection of traditional finance and blockchain technologies, attracting heightened investor attention and fueling the surge in BNB's market value.

The announcement also outlined the potential integration of Franklin Templeton’s BENJI token into the BNB Smart Chain. The BENJI token, which represents shares of Franklin OnChain U.S. Government Money Fund, is already supported on Stellar, Polygon, and Avalanche blockchains. Incorporating the token into Binance’s ecosystem could significantly improve its accessibility and utilization.

BNB’s price climbed to $902 shortly after the news broke. Market sentiment has been increasingly optimistic, bolstered by the token’s 29% growth year-to-date and a remarkable 75% surge over the past 12 months. This rally reflects broader confidence in altcoins during the ongoing market recovery.

The Binance-Franklin Templeton collaboration represents a notable trend of financial institutions teaming up with cryptocurrency platforms to adopt blockchain technology for enhanced settlement, portfolio management, and collateral optimization. Franklin Templeton’s move further validates the potential of such partnerships to act as bridges between decentralized and regulated financial systems.

As of 15:13 UTC on September 10, 2025, Binance’s native token, BNB, is trading at $901.245, with a 3.175% increase in 24-hour trading volume, according to CoinMarketCap.