XRP Smashes $0.938 Record as ETFs, Institutions Pile In

- XRP rallies 48% in one week, reaching $0.938 and a $47.3 billion market cap. - Institutional adoption, new ETFs, and whale activity drive the momentum. On July 14, 2025, XRP shattered its all-time high, climbing 48% in one week to hit $0.938. An unprecedented wave of institutional demand drove the surge, pushing XRP's market capitalization to $47.3 billion. This marks a new all-time high, surpassing its January 2018 peak, as industry analysts attribute the rally to a convergence of bullish whale activity, surging ETF interest, and corporate adoption. On July 14, Coinglass reported that a single whale opened a $25 million long position during the surge, demonstrating robust confidence in XRP’s momentum. Additionally, trading data shows that XRP holds the second-highest long-short ratio among major cryptocurrencies, which signals strong bullish sentiment. Institutional adoption continues to drive XRP's resurgence as companies increasingly use it as a reserve asset. For example, sustainable energy firm VivoPower led the charge earlier this year by allocating $120 million for its XRP-centric treasury strategy, and then partnered with blockchain platform Flare to deploy $100 million of XRP for yield generation. Meanwhile, Chinese e-commerce giant Webus International filed with the U.S. Securities and Exchange Commission (SEC) to secure a $100 million conditional credit line as part of its $300 million XRP reserve initiative aimed at improving cross-border payments. In tandem, the ETF market has opened new doors for institutional investors seeking exposure to XRP. The Valkyrie 2x Long XRP Futures ETF (XXRP), which launched in April 2025, accumulated over $150 million in assets under management. ProShares followed on July 14, debuting its leveraged ProShares UltraShort XRP ETF (UXRP). The market expects additional short and ultrashort XRP ETFs to launch in the coming days, further diversifying investment opportunities for institutional players. According to CoinGecko on July 14, XRP (XRP) traded at $0.932 as of 18:09 UTC, while its 24-hour trading volume increased by 38.9%.