Momentum, a leading decentralized exchange (DEX) on the innovative Sui Network, has officially announced the final distribution plan for its Deed campaign tokens. This campaign, a unique initiative centered on Deed NFTs, marks a pivotal step in Momentum's strategy to foster long-term community engagement and project expansion.

Launched on July 31, 2023, the Deed campaign offered participants the opportunity to purchase Deed NFTs, which come with a range of exclusive benefits. These include access to a share of trading fees via Momentum’s liquidity pool and participation in bonus airdrops through its launchpad. More than just a fundraising effort, the campaign was conceived as a sustainable, user-centric initiative designed to attract new members and incentivize long-lasting contributions from a diverse community.

The Principles of Fairness and Inclusivity

From its inception, Momentum has prioritized fairness and inclusivity in the Deed campaign. Community feedback led the platform to reduce the originally planned issuance of 49,999 Deed NFTs to a more focused total of 10,000 units, ensuring greater value and exclusivity for stakeholders.

Momentum solidified participant eligibility with a snapshot taken on August 3, 2023, at 10:00 a.m. UTC. This process ensured all qualified wallets, including those of traders, liquidity providers, contributors, and others supporting the project, would benefit from the campaign’s rewards.

Comprehensive Breakdown of Deed NFT Allocation

To ensure a balanced and strategic distribution, the 10,000 Deed NFTs have been allocated across multiple groups within the community as follows:

• Early Deed Sale Participants: A total of 3,062 units have been designated to individuals who actively purchased NFTs during the initial sale phase, rewarding pioneers of the campaign.
• Leaderboard Participants and Contributors: An allocation of 3,500 units has been set aside for top-ranking contributors as well as randomly selected participants, recognizing efforts across the competition.
• Other Project Supporters: Momentum will distribute 3,430 units to supporters who have contributed to the project through various means, encouraging a broad base of involvement.
• Momentum Advocates: The remaining 1,000 units are reserved for Key Opinion Leaders (KOLs) and key supporters, spotlighting those who actively championed the platform from its earliest days.

Strategic Long-Term Implications

Momentum's thoughtful allocation model underscores its emphasis on rewarding engagement from all segments of its community. By including early adopters, passionate contributors, and influential advocates, Momentum aims to build a strong, supportive, and loyal ecosystem around the Sui Network-based platform.

A representative from Momentum explained, “Our transparent disclosure of the allocation reflects a fundamental commitment to fair and equitable value distribution among our members. We are determined to listen to our community’s voices and grow together in the journey ahead.”

This holistic approach ensures the Deed campaign transcends traditional airdrop efforts, anchoring itself as a cornerstone of Momentum’s vision for sustainable community-driven growth. By focusing on long-term engagement and rewarding contributions across a variety of stakeholders, the campaign sets an ambitious precedent within the decentralized exchange space.