"Circle CEO: Boosting Retailer Engagement with Amazon and Walmart as Stablecoins Grow"

# Circle CEO Jeremy Allaire Seeks Strategic Partnerships with Major Retailers to Drive Stablecoin Payment Innovations Jeremy Allaire, CEO of Circle, the issuer of USD Coin (USDC), revealed plans to form partnerships with prominent retail players to foster wider stablecoin adoption in the payment landscape. Speaking amidst rapid advancements in blockchain-based payments, Allaire’s initiatives aim to bolster Circle’s presence within the merchant community. In a Bloomberg TV interview on the 13th, Allaire commented, “There’s a significant opportunity to collaborate with leading enterprises in a world connected by new internet-based currencies.” He emphasized that Circle is already partnering with top firms in the technology, payments, and financial sectors, with intentions to establish further collaborations in the future. # Amazon and Walmart Explore Stablecoin Projects Retail titans Amazon and Walmart are reportedly considering launching their own stablecoins in the U.S. If realized, these projects could offer considerable advantages in terms of payment speed and cost efficiency. Walmart declined to comment on the speculation, while Amazon has yet to provide a statement. Meanwhile, Shopify, an e-commerce platform, has incorporated USDC as a default payment option, further promoting the use of stablecoins in retail transactions. This strategic move highlights Circle’s dedicated efforts to increase USDC-based payment adoption. # Regulatory Climate Becomes More Favorable for Stablecoins On the regulatory front, the U.S. Congress is showing increasing support for the stablecoin industry. The Senate is poised to vote on relevant legislation on October 17. If enacted, this could significantly boost the use of stablecoins for merchant payments, solidifying their role in everyday transactions. # Circle's Public Market Entry Attracts Major Attention Established in 2013, Circle made its debut on the New York Stock Exchange last week, drawing considerable market attention. The company’s stock soared by approximately 300% during its first week of trading, demonstrating strong investor interest. As stablecoin adoption accelerates, Circle’s drive to deepen collaborations with retailers and the evolving regulatory support underscores the transformative potential of blockchain technology in revolutionizing payment systems.