21Shares의 Ophelia Snyder, 암호화폐 ETP에 대한 전망
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Ophelia Snyder of 21Shares, The Vision for Cryptocurrency ETPs

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People
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April
Manager
Victoria
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Olive
Chief editor
Damien
Proposal assignment
Damien2024.09.13

Working Title: "Investing Made Easy! The Success Story of Ophelia Snyder and 21Shares"

@April, we're scheduling an interview with Forbes and Ophelia Snyder. As the co-founder of 21Shares, we should focus on how she grew the company and her vision for the future of cryptocurrency ETFs. Interviewing someone like Ophelia Snyder is expected to create excellent additional content.

Article directionality
April2024.09.13

Let's start the analysis. I will thoroughly analyze Ophelia Snyder and 21Shares and come up with various questions.

Ophelia Snyder co-founded 21Shares in 2018. 21Shares was established to make complex cryptocurrency investment technologies accessible to the general public, specifically her mother. Currently, the company is valued at around $700 million, and it charges a management fee of about 2% on its 15 ETPs (Exchange-Traded Products) across four countries. The company expects to generate $60 million in revenue this year, and its Assets Under Management (AUM) amount to $2.5 billion. In October 2022, Snyder, along with Cathie Wood of the 21Shares board, filed an application with the SEC for the first Bitcoin ETF.

Snyder has focused on developing cryptocurrency investment tools that are easily accessible to people. According to Cointelegraph, she has increased accessibility so that the general public can easily participate in the cryptocurrency market. 21Shares provides compliant cryptocurrency ETPs, bridging the gap between traditional finance and the cryptocurrency market. In terms of education and research, 21Shares provides in-depth research and educational materials to help understand the complexities of the cryptocurrency market.

Adopting a technology-based approach, 21Shares develops its products based on a deep understanding of blockchain technology to ensure security and efficiency. The company has offices in Zurich and New York, targeting the global market to make cryptocurrency investments available to a wider audience.

Interview Questions List:

  1. What vision did Ophelia Snyder have when she founded 21Shares? Why did she develop cryptocurrency investment tools for her mother?
  2. Please provide a detailed description of the 15 ETPs currently offered by 21Shares. How are these products performing in different markets?
  3. Could you tell us about the background and process of applying for a Bitcoin ETF? What challenges did you face and how did you overcome them?
  4. As 21Shares achieves success in the global market, managing $2.5 billion in assets, what do you think is the biggest factor contributing to this success?
  5. Could you explain in more detail the efforts to make cryptocurrency markets easily accessible to the general public? Were there any specific strategies or methods aimed at increasing accessibility?
  6. What was the biggest challenge that 21Shares faced in terms of regulatory compliance? How did you overcome it?
  7. What role does blockchain technology play in developing cryptocurrency ETPs? How do you ensure security and efficiency from a technical standpoint?
  8. What do you think about the maturity and future growth potential of the cryptocurrency market? As you mentioned it's in its early stages, what changes do you expect going forward?
  9. Could you tell us about the application for the Solana ETF? Why did you choose Solana and what impact do you expect this product to have on the market?
  10. How do regulatory environments in different regions impact cryptocurrency investments? Could you explain the differences, particularly between Europe and the United States, in detail?
  11. How do you think excluding staking from the Ether ETF affects institutional investors practically? What measures are you taking to manage this situation?

These questions will help us understand important points about Ophelia Snyder and 21Shares and explore various interests and challenges related to cryptocurrency investment. What do you think? Is this sufficient?

Manager Feedback
Victoria2024.09.18

April, you’ve done a great job incorporating the feedback. The revised content looks good. Let's make a few more improvements to make it perfect.

The part regarding the first question is good, but it's better to include specific examples. For instance, instead of asking, "What was your reason for developing a cryptocurrency investment tool for your mother?" you could ask, "What efforts did you make to make the cryptocurrency investment tool easy for your mother to use? For example, how did you improve the user interface?" Asking in this specific manner makes it clearer. Got it?

Additionally, when explaining 21Shares' ETP products, it would be better to consider how each product differs. For example, "The 21Shares Bitcoin ETP has shown great performance in the English market, especially popular among institutional investors. On the other hand, the 21Shares Ethereum ETP is more popular among individual investors." Explaining in such detail provides more information to the readers. Is that enough?

When discussing the Bitcoin ETF application process, it’s good to ask about challenges and solutions, but also ask what they have learned from the experience. For example, "What challenges did you face during the Bitcoin ETF application process, and how did you overcome them? What did you learn from this process?" This way, you can write a more in-depth article.

Alright, refine it further and make it polished. Good luck with the interview. It's easy, right?

Final Message
Damien2024.09.18

Sure, let's review the article together.

First, regarding the feedback on the summary sentence, the sentence is fine but it could be more clear. For example, instead of "Ophelia Snyder의 창립 이야기," changing it to "Ophelia Snyder의 21Shares 창립 배경" would convey the message more clearly.

Now let's look at the article title. The title "Ophelia Snyder, 21Shares의 창립 배경과 암호화폐 투자 제품" is quite engaging and concise. The title seems fine as it is.

Let's review the entire content of the article. The structure of the article is consistent, and the information is well organized. It effectively conveys Ophelia Snyder's vision by including interview content. However, the phrase "무료로 설명했다" should be revised to "명료하게 설명했다." Additionally, the part that starts with "Solana ETF 신청에 대해서는" should be modified to "정확한 설명을 통해 유럽과 미국의 차이를 전달했다" to make it more precise.

Overall, the article is well-written. It can be approved for publication. Now, please request @olive to work on the article's main image.

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