Strategy Adds 22,337 BTC in Biggest Buy Since 2024

• Strategy purchased 22,337 BTC for approximately $1.57 billion between March 9 and March 15, 2026.
• Funding relied on STRC preferred stock and Class A common stock issuance.

Between March 9 and March 15, 2026, Strategy executed its largest Bitcoin acquisition since November 2024, adding 22,337 BTC worth $1.57 billion. The investment, conducted over a seven-day period, was made at an average purchase price of $70,194 per bitcoin, Bloomberg reported on March 16, 2026.

This transaction brings Strategy's total Bitcoin holdings to 761,068 BTC, acquired at an average cost of $75,696 per bitcoin. These cumulative holdings represent a total investment of $57.61 billion.

Funding for this purchase primarily came from the issuance of Strategy’s perpetual preferred stock, Stretch (STRC). The company raised $1.18 billion through the sale of 11.9 million STRC shares, covering 75 percent of the purchase price. Additionally, $396 million was secured through the sale of Class A common stock (MSTR).

The use of STRC preferred stock highlights the company’s aggressive fundraising approach following an easing of sales rules. However, this method also increases liquidity obligations due to monthly dividend responsibilities tied to the preferred stock.

The acquisition aligns with Bitcoin’s market price nearing Strategy's average breakeven point of $73,723. This development has been viewed by some analysts as a possible marker of market recovery amid ongoing volatility.

As of March 16, 2026, 15:08 UTC, Bitcoin (BTC) is trading at $73,482.46, reflecting a 2.7 percent increase in 24-hour trading volume, according to data from CoinMarketCap.