"Revolutionizing South Korea’s IP Market with On-Chain ‘Proof of Provenance Protocol’ for Data Ownership Clarity – James Chi, CAMP Network Co-Founder [KBW 2025 Interview]"

2025-10-24 16:40
Blockmedia
Blockmedia
"Revolutionizing South Korea’s IP Market with On-Chain ‘Proof of Provenance Protocol’ for Data Ownership Clarity – James Chi, CAMP Network Co-Founder [KBW 2025 Interview]"

Image source: Block Media

Transforming AI and Intellectual Property: CAMP Network’s Vision for Harmonized Innovation

Artificial intelligence (AI) is reshaping industries at an unprecedented pace, but its integration with intellectual property (IP) frameworks is fraught with challenges. The ongoing legal dispute between Stability AI and Getty Images illustrates this growing tension. CAMP Network, however, aims to pioneer a solution to bridge the divide. As an autonomous IP layer, CAMP is designed to foster synergy between AI and IP ecosystems, revolutionizing creative collaboration while mitigating conflicts.

James Chi, co-founder of CAMP Network, illuminated this mission during an exclusive interview with Block Media on September 24. Chi, whose career includes stints at Goldman Sachs and Figma, emphasized that CAMP’s ability to dramatically accelerate IP licensing timelines exemplifies the system’s transformative power. A partnership with Japan’s Minto reduced timeframes from six to twenty-four months to just five weeks—an achievement fueling optimism for larger-scale IP collaboration in the future.

Chi spoke at length about CAMP’s vision, proprietary frameworks, recent milestones, and the potential for impact in global and Korean markets.

Redefining Intellectual Property in the AI Era

Chi shared his professional journey and the inspiration behind CAMP Network:

“After finishing my studies at UC Berkeley’s Haas School of Business, I started my career at Goldman Sachs and later joined the strategy and finance team at Figma during its early days. Today, as CAMP’s co-founder, I am committed to building infrastructure that enables seamless collaboration between AI and IP in this AI-native era.”

“Our purpose is clear: establish an autonomous IP layer that allows intellectual property to be tokenized, ownership to be securely registered, and AI-powered tools to license content transparently and efficiently.”

The Dual Impact of AI: Adoption and Creativity

Highlighting two powerful trends driving innovation, Chi underscored the urgent need for CAMP’s solutions:

“The first is the widespread adoption of AI over the past year. Platforms such as ChatGPT now boast over 600 million users, while approximately 2 billion people globally have relied on AI tools within the last six months.”

“The second is a surge in AI-driven creativity. Advanced tools like Google’s Veo3 have made creative projects such as short films and animations achievable with simple text prompts—an evolution previously deemed impossible.”

However, the surge in adoption and demand for AI-native creativity has brought complications. Frictions between AI applications and existing IP systems are intensifying, as seen in cases like Stability AI versus Getty Images. Without proper infrastructure, regulatory challenges and lawsuits will inevitably increase. CAMP Network aims to transform this friction into collaboration by establishing tools and protocols that simplify ownership and licensing—bridging the divide between AI and IP and unlocking mutually beneficial opportunities.

Building Trust with Proof of Provenance

CAMP’s “Proof of Provenance” protocol lies at the heart of its offerings, creating transparency in IP ownership and licensing. Chi elaborated on its two key frameworks:

“The ‘Origin Framework’ enables tokenization of intellectual property, giving users the ability to establish ownership, identify licensing terms, and manage the rights AI systems or other IP users have with their content.”

“The ‘MAItrix Framework,’ meanwhile, allows AI models to learn from user-owned IP under pre-defined rules. Together, these frameworks establish transparent ownership and tokenized monetization while ensuring that AI interacts with intellectual property fairly.”

By laying the foundation for the world’s largest IP registry, CAMP envisions a future where creators and AI-users seamlessly license and collaborate across industries.

Core Differentiators: A Blockchain Built for AI and IP

Chi explained how CAMP sets itself apart from competitors through its Layer 1 (L1) blockchain, which is tailored exclusively for AI and IP functionalities:

“The CAMP blockchain prioritizes IP-specific transactions and introduces zero-gas royalty features for efficient scalability. This allows us to process millions of transactions and accommodate countless derivative works without high costs or delays.”

“Unlike generic blockchain solutions focused purely on technology, our platform solves real-world challenges. We enable projects that would otherwise be unattainable—creating unique models for creative industries and beyond.”

Real-World Impact: Transforming Licensing Through Blockchain

CAMP’s collaboration with Japanese company Minto serves as a landmark example of its capabilities. Minto, globally recognized for over 5 billion downloads of its GIFs and stickers, worked with CAMP to explore how blockchain infrastructure could simplify IP licensing.

“With Minto’s beloved characters, ‘Mimi & Neko,’ we allowed users to co-create derivative works such as ‘Mimi & Neko in Space.’ Through our Proof of Provenance system, CAMP’s blockchain ensured the original IP was authenticated while enabling transparent co-creation,” Chi said.

The results extended beyond creative possibilities. Campaign winners monetized derivative creations as digital wallpapers, earning royalties distributed via CAMP’s chain. This process accelerated traditional licensing timelines, which typically span six to twenty-four months, down to just five weeks—a feat unattainable through conventional systems.

“This use case proves what is achievable at scale. The potential for collaborating with global IPs and high-profile creators is boundless,” Chi remarked.

CAMP Token: Powering the Ecosystem

CAMP tokens serve as the backbone of the network’s infrastructure. Chi described their utility:

“Our fixed-supply token, ‘CAMP,’ is used across crucial functions such as gas fees, staking, governance, and licensing fees for AI agents. The Side Camp architecture we’re developing will expand token utility as the network grows.”

The recent mainnet launch added considerably to CAMP’s achievements, validated by stellar testnet performance:

“The testnet supported 60 decentralized applications, handled nearly 9 million wallets, and processed over 80 million transactions—all paving the way for the mainnet’s scalability and security advancements. We are already migrating key partners to the mainnet and engaging exclusive IP campaigns tailored to this environment.”

Expanding in Korea’s Dynamic IP Market

As a Korean-American born in Busan, Chi highlighted personal enthusiasm for growing CAMP Network within South Korea:

“Korean creators and IP houses are among the most innovative globally. Korea also represents one of the largest and fastest-moving IP markets, making it a priority for CAMP’s expansion.”

By fostering collaborations with renowned celebrities, IP hubs, and creators, CAMP is poised to demonstrate the practical value of blockchain technology in Korea. The network’s success with Minto serves as a foundation for engaging larger-scale projects and partnerships in Korean markets.

“Our vision is to introduce Korean IP to CAMP’s blockchain ecosystem, proving our technology’s value through meaningful collaborations,” Chi concluded, emphasizing that CAMP’s journey is rooted in realizing untapped potential for global innovation.

As the demand for AI-driven creativity surges, CAMP Network stands as a harbinger of transformative change, advocating for a future where AI and IP no longer compete—but thrive together in mutual synergy.

View original content to download multimedia: https://www.blockmedia.co.kr/archives/995065

Recommended News